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Magazine Production Specs

SEND AD MATERIAL TO:

Roto Sports, Inc.
Attn: Peter Schoenke
peter@rotowire.com

210 N. Bassett St., Suite 230
Madison, WI 53073
Phone: (608) 310-4278 x113
Fax: (608) 441-9622

Or inquire with Peter about FTP transfer details.

Printing: Offset 4 color process
Plating: Computer to Plate
Binding: Perfect

Full Page Color or B/W:
Line Screen: 110-line screen B/W and 133-line screen 4C
Trim Size: 7.75" x 10.5"
Bleed Size: 8" x 11"
Live Area: 7" x 9.625"

1/2 Page live area
7" x 4.625"

1/4 page live area
3 1/4" v x 4.625"h
IMPORTANT:
Keep live area 1/4" inside trim crop marks on all sides.
Add 1/8" on all sides for bleed).


DIGITAL SPECS

Preparing Digitial Files

  • Final layout files will be accepted on the following storage media for file transfer: 100 or 250 MB Zip disk, 1 or 2 GB Jaz disk, CD, 3.5" floppy. Acceptable software: Adobe InDesign, Quark Xpress version 4.1, Photoshop 4.0 or higher, Freehand 8.0, Illustrator 6.0 or 7.0, Pagemaker 6.5 (note: Please label disk with issue date, contact person and phone number. Include directory printout).
  • Or contact Peter@rotowire.com above for FTP transfer information.
  • Platform: Macintosh / DPI: 260-300 (recommended 266)
  • Illustration programs should not be used to create layout files.
  • Create all black type with 100% blacks. Do Not create type with "rich blacks" that contain additional percentages of cyan, magenta, or yellow.

    Preparing Scans and Image Files

  • Please supply all live scans/high resolution images in CMYK: (TIFF format is preferred) EPS, TIFF formats are acceptable.
  • Supply all final image files used in the page layout files.
  • If an image file contains embedded images, supply the original artwork as well to ensure trouble-free output of your files.
  • If you are using Quark EPS files in your layout, you must also supply the original file to ensure trouble-free output of your files.
  • Set all black type to overprint in all supplied illustration files.
  • Convert all colors in layout files and Image files to CMYK for all four color jobs.

    Fonts

    Supply a copy of all screen and printer fonts used in your page layouts and in your EPS files.

    Required Proof Specifications

    Color proofs in SWOP format for 4-color work. Acceptable: Imation™ Matchprint™; Kodak Approval Digital Color Proofing System; IRIS Pro SWOP; FUJI Color-Art® System CR-T4 SWOP Black and white lasers for all versions containing black copy. Please provide accurate copy of type so we can handle font problems and re-flow errors.

    IMPORTANT: Color proof MUST be sent with each file (See requirements above). Proof and page file must have crop marks indicating trim. If ad is not accompanied by required proof, publisher is not responsible for what is sent on the disk or color variation on press.